Solstice Sleep expands attain with acquisition of latest upholstery firm.

CAIRO, Ga. – Solstice Sleep Merchandise has acquired upholstery and mattress maker Woodhaven from Aaron’s, a house furnishings retailer for lease.

Woodhaven will now function as Woodhaven Enterprises, a privately held subsidiary. Solstice Sleep.

Whereas phrases of the transaction weren’t disclosed, executives mentioned Furnishings Immediately That the deal is a strategic win for each corporations.

For Aaron’s, the divestiture permits it to deal with its core enterprise at its Aaron’s shops and BrandsMart USA places. In the meantime, Solstice Sleep expands past the mattress class into regionally produced upholstery and appears to increase the model into new distribution channels.

“We’re within the enterprise of leasing and promoting product, and it made sense to streamline the enterprise and deal with that core technique,” mentioned Steve Olsen, president of Aarons. Furnishings Immediately. “We love the Woodhaven product, and we look ahead to persevering with our long-standing relationship with Woodhaven Enterprises.”

Had been a part of Woodhaven Aaron Company. Holdings since 1971 when founder Charlie Loudermilk began MacTavish Furnishings Inds. As an unique furnishings supply for Aarons. The model was later renamed Woodhaven in 2010.

Dennis Straley, president of Solstice Sleep, mentioned the acquisition opens new doorways for the corporate by means of an expanded product portfolio and the opening of latest distribution channels within the US.

“We look ahead to increasing the Woodhaven product line with our Jamison bedding model,” Straley mentioned. We look ahead to persevering with Woodhaven’s legacy and increasing its attain.

Solstice Sleep acquired Jamison Bedding in 2014.

The Woodhaven transaction consists of all belongings, and 340 Woodhaven staff will switch to Woodhaven Enterprises. Government Vice President of Manufacturing Tommy Harper and Government Vice President of Gross sales Melissa Shaw will stay of their positions with the brand new firm, Straley mentioned.

The upcoming Las Vegas market will give the corporate the flexibility to satisfy face-to-face with retailers in its showrooms about expanded product strains, offers and new partnerships, Strelly mentioned.

Aarons was acquired by IQVentures in October in a $504 million deal that took the corporate non-public. Along with its greater than 1,200 Aaron’s places, the corporate operates a dozen shops in South Florida and Georgia. Brands Mart USA Tag that sells client electronics, home equipment, furnishings and mattresses.

See additionally: Rise House acquires Floyd House.