Symphony Sleep expands its retailer gross sales and advertising toolkit with new movies for in-store use. Photograph courtesy of Symphony Sleep.
ST PETERS, Mo. – Adjustable mattress base provider symphonic sleep is filling its retail gross sales and advertising toolbox with a group of movies that assist prospects in-store on the level of sale.
Accessible freed from cost to all Symphony Sleep retail companions, the movies are accessible by way of a QR code the place every product is displayed on the shop ground, permitting prospects to scan the code and immediately view the product by way of a narrated video. Get the choice to be taught extra about
The code is saved within the distant pocket holder, and every video is 2 to a few minutes lengthy, showcasing the product and its key options and advantages.
The preliminary launch of the video assortment features a video for every of the corporate’s 5 fundamental adjustable bases: S100N, ES200, ES500, ES600 and ES700. The corporate additionally plans so as to add these promoting movies to a few of its equipment, together with the Elevation Equipment, Hello-Lo Equipment, SleepSafe and SleepSense sleep tracker.
“These movies can clear up an actual ache level for a lot of retailers – coaching and retaining retail gross sales associates – by enabling them to maximise each door swing alternative,” President of John Schulte stated. Advanced sleep technologiesdwelling of the Symphony Sleep model.
Schulte stated the movies can function a device in conditions the place a retailer is short-staffed on a specific day or is experiencing a busy interval when RSA is unavailable. Movies can interact prospects and begin the gross sales course of with product introductions and demonstrations. This pre-sale initiative provides RSA time to proceed the dialog, advance the shopper, promote equipment and finalize the sale.
“We’re searching for methods to unravel retailers’ issues and take away limitations to gross sales. That is how Symphony Sleep has added worth to partnerships with retailers,” stated Schulte.
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